Story
Khalewsi, also known by her full name Louise Jen Manalo, is a prominent figure in the digital marketing and Web3 space, based in the Philippines. As the Founder and Creative Digital Marketer of THR1VE DIGITAL, Khalewsi has established herself as an experienced NFT enthusiast and a community builder. She is slated to speak at NFT.NYC 2026, where she will deliver a session titled "Pretty, Paid, and On-chain: The New Era of Digital Feminine Wealth," focusing on how women can leverage tokenization for financial ownership in the digital economy [2].
Khalewsi, whose given name is Louise Jen Manalo, is a multi-faceted professional from the Philippines [2]. She is the founder of THR1VE DIGITAL, where she works as a Creative Digital Marketer [2]. Beyond her role as an agency owner, Khalewsi is also recognized as a community builder, a TikTok content creator, and a digital marketer [2]. Her work extends into the realm of NFTs, where she is considered an experienced enthusiast [2]. Khalewsi is also known as the founder of "Thriving Freelancers PH" [2]. She also manages a YouTube channel called "Louise Lane" [3].
Khalewsi is a strong advocate for women's financial ownership in the digital economy, particularly within the Web3 space [2]. She believes that while women generate billions in value online, much of this wealth does not ultimately belong to them, which she identifies as an "ownership problem" [2]. At NFT.NYC 2026, Khalewsi will address this issue in her session, "Pretty, Paid, and On-chain: The New Era of Digital Feminine Wealth" [2]. Her talk aims to teach female creators how to transition from traditional monetization methods, like brand deals and ad revenue, to ownership-driven models using NFTs, social tokens, and community-based monetization [2]. The session is designed for an advanced audience and is part of the Creator Economy track [2].
Khalewsi has established herself as an entrepreneur through several ventures, most notably as the Founder and Creative Digital Marketer of THR1VE DIGITAL [2]. This company reflects her expertise in digital marketing, a field where she also operates as an agency owner [2]. Additionally, Khalewsi is recognized as the founder of "Thriving Freelancers PH," a tagline that highlights her commitment to empowering freelancers [2]. Her entrepreneurial spirit is also evident in her role as a content creator on platforms like TikTok and YouTube, where she maintains a channel under the name "Louise Lane" [2], [3].
Digital Economy Innovators are individuals at the forefront of shaping how value is created, exchanged, and owned in the online world. This category includes entrepreneurs, marketers, and content creators who leverage emerging technologies like blockchain and NFTs to develop new business models and empower communities. They often challenge traditional financial systems, advocating for greater ownership and equitable distribution of wealth. Khalewsi exemplifies this role through her work in digital marketing, her focus on Web3 education, and her advocacy for women's financial independence in the digital realm. Her efforts to transition female creators from platform-dependent monetization to ownership-driven models position her as a key voice in the evolving digital economy [2].
FAQs
What is Khalewsi speaking about at NFT.NYC 2026?
Khalewsi is speaking at NFT.NYC 2026 in a Session titled "Pretty, Paid, and On-chain: The New Era of Digital Feminine Wealth" on the Creator Economy track. In today’s creator economy, women are building powerful personal brands, but most are still monetizing through platforms they don’t own.
This talk explores the rise of digital feminine wealth through tokenization – where identity, audience, and influence become on-chain assets.
We’ll break down how female creators are moving from brand deals and ad revenue to ownership-driven models using NFTs, social tokens, and community-based monetization.
From “soft power” to financial power, this session reframes how women can build wealth in Web3, not by fitting into traditional finance systems, but by redefining them.
Attendees will leave with a clear understanding of how tokenization unlocks new income streams, deeper community alignment, and long-term ownership in the digital economy, especially for female creators. The session is pitched at a Advanced audience.
Who is Khalewsi?
Khalewsi, whose full name is Louise Jen Manalo, is a prominent digital marketing specialist and content creator hailing from the Philippines. She is also the Founder of Thriving Freelancers PH and THR1VE DIGITAL, established in the early 2020s. Her work focuses on empowering digital professionals.
What is Khalewsi's real name?
Khalewsi's full name is Louise Jen Manalo. She uses the display name Khalewsi across various online platforms, including her YouTube channel. She is also known as Louise Lane, a name she adopted in 2021. This alias is used for her personal branding and content creation.
Is Khalewsi a founder?
Yes, Khalewsi is indeed a founder. She established THR1VE DIGITAL, a digital marketing agency, and Thriving Freelancers PH, a freelancing community with 40k members. This organization is focused on supporting freelancers in the Philippines by providing valuable resources and community.
Where is Khalewsi based?
Khalewsi is based in the Philippines and New York City. She frequently engages with the local creative community.
What is Khalewsi's expertise?
Khalewsi's expertise encompasses community building, agency ownership, TikTok content creation, digital marketing, and NFT enthusiasm. She initiated her NFT journey by engaging in NFT games in 2021 and subsequently evolved into a Digital Marketing Specialist for various NFT companies.
What session will Khalewsi present at NFT.NYC 2026?
Khalewsi will present a session titled "Pretty, Paid, and On-chain: The New Era of Digital Feminine Wealth" at NFT.NYC 2026. This session is part of the Creator Economy track and is designed for an advanced audience knowledge level.
What is the focus of Khalewsi's NFT.NYC session?
Khalewsi's NFT.NYC 2026 session will focus on how women can leverage tokenization, including NFTs and social tokens, for financial ownership in the digital economy. The talk will explore moving from traditional monetization models to ownership-driven models in Web3 for female creators.
What is Khalewsi's quote about women in Web3?
Khalewsi's quote emphasizes that while women generate billions in online value, most of the wealth doesn't belong to them, which she identifies as an ownership problem. She aims to change this through Web3 and tokenization, as discussed in her NFT.NYC 2026 session.
What are the costs of products from Thrive Digital?
The costs of products from Thrive Digital, Khalewsi's company, are not explicitly stated in the provided sources as of August 4, 2026. However, various products and services are available for purchase via the Gumroad platform, and pricing may vary. For specific costs, customers should consult the Gumroad store.
When is Khalewsi speaking at NFT.NYC?
Khalewsi is speaking at NFT.NYC 2026. Her session is titled "Pretty, Paid, and On-chain: The New Era of Digital Feminine Wealth." The exact date and time of her session in 2026 are not specified in the provided information.
What is Khalewsi's NFT experience level?
Khalewsi is categorized as having an "Experienced" NFT experience level. She embarked on her NFT journey by actively participating in NFT games in 2021 and subsequently transitioned into a role as a Digital Marketing Specialist for several NFT companies.
How can I connect with Khalewsi?
You can connect with Khalewsi through various social media platforms. She has active profiles on Instagram (@khalewsi), X (@louise_web3), LinkedIn (in/louise-jen-manalo-1475391ab), TikTok (@khalewsi), and YouTube (@khalewsi). She also has a Beacons.ai page and a Discord community.
What is Thriving Freelancers PH?
Thriving Freelancers PH is an initiative founded by Khalewsi, also known as Louise Jen Manalo. While specific details of its mission are not provided, its name suggests a focus on supporting and empowering freelancers in the Philippines.
What is THR1VE DIGITAL?
THR1VE DIGITAL is a company founded by Khalewsi, also known as Louise Jen Manalo, where she serves as a Creative Digital Marketer. While specific details about the company's services are not detailed, it operates in the digital marketing sector.